Analysis Of Film Posters

I've started off by analysisng the 'Love Actually' film poster, the first thing that is obvious about it by just looking at it is the fact that this film is obviously a festive film, made clear by the fact snow has been included and the fact the pictures are layed out in a gift wrap style. Also the colours used in this poster are very similar to the traditional colours used at christmas. Each of the pictures included of the cast, are very interesting. Each one has its own individual style or expression. By including each of their names under their pictures, a sense of personality is added, immediately we know who each of the actors/actresses are if the pictures didn't make it clear enough. The font used, along with the coors of them, adds a simplistic sense but still contrasts well with the rest of the poster. A simplistic color scheme and a simple font helps to make this poster effective in presenting this film and what it is about. However, i don't think it is clear what genre this film is, although it has a festive feel and mainly the color red is used (which represent love) i don't think it is obvious to the viewer what genre this film actually is, not from the film poster anyway. The title; 'Love Actually' is the only thing that makes it clear this film is indeed a romantic comedy. An effective film poster, but in my opinion, it would benefit from being a little less busy and a bit more clear.