A Cinderella Story Film Trailer

I chose to anaylise A Cinderella Story for my research into film trailers as i think it has a similar genre and target audience as the type of teaser trailer which i am trying to produce. The trailer starts with magical, fairy like music which emphasizes the theme. The narrator starts with 'Once upon a time, in a land called..' which is a typical conventional beginning to a fairytale. However this theme is then changed unexpectedly when the narrator says 'Los Angeles' and the viwers initial impressions of the theme of the film have changed. Although the magical instrumental music is still playing in the background, which still indicates a fairytale fantasy and a chick flick film. A close up shot of a fairly average blonde, teenager which also emphasizes on the specific target audience this trailer is trying to appeal to it is also Hilary Duff who is very popular to teenage girls from the series of Lizzie Mcguire and The Movie, and also she is a singer. The narrator then goes on 'Who lived with her wicked stepmother...' again the omniscent voice is creating a fairytale theme. This has been contrasted and modernized into a 21st century world by the actress, who talks in an American accent, with sunbed goggles on which adds to the trailer when she burns herself after being 'wicked' to her step-daughter.
The trailer is (0:30) seconds running and is already outlining an ongoing storyline to the audience. I think the tecnique used where the narrator illustrates a fairytale story and the captions create a modern 21st century comedy, chick flick creates an imagenative and unpredictable movie which will capture the attention of the target audience. By having Hilary Duff as the main actress is an advantage to the film as she is well known which will sell the film and promote it from the likes of the audience towards the actress.